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Where Marketing Meets Sales-How to step up your marketing to wiN saleS

Seminar Overview

Marketing is an essential component of any successful business, and the ability to effectively market your products or services can be the difference between success and failure. The goal of this seminar is to equip delegates with practical strategies and techniques that will help them take their marketing to the next level and win more sales. 

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NIGEL BUSBY

Director of Incontrol Marketing

This session is for: Dealers, sales leads and marketing teams  

About the speaker

Nigel has a degree in business and economics, is an ex-member of the CIM and is still on the mailing list for The Warwick Manufacturing Group and The Institute for Collaborative Working (ICW) where he sits on the Special Interest Group (SIG) for marketing and communications. This year, he has spent 20 years as founder and director of Incontrol Marketing that was set up to help resellers to market themselves better.  

In this seminar Nigel Busby will explore:

  • Where marketing meets sales – the ideal and the reality 

  • The importance of goal setting and why 

  • How to generate qualified leads while sat on a beach 

Take home points:

  • A better perspective on how marketing can work in relation to sales 

  • An easy and measurable solution to start getting both sales and marketing to work better together 

  • The benefits around automated emails 

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